RP Collection
I am honored to be a freelance designer for the "Ready to Perform" Collection (©RP, division of Bloch, Inc.) With over 25 years of expertise they provide both studying and professional ballet dancers with innovative pointe shoes.
I design marketing materials for their expanding business. Helping to introduce their products to growing markets. If you are interested in seeing their current catalog here is a link to RP Collection’s US website:
Print Design
RP Collection recently expanded to the European market.
The following were designs that were used to showcase RP Collection at Danza in Fiera—Europe’s largest dance event, held annually in Florence, Italy. Collateral and catalog variations to accommodate both EU and UK markets. More events to come.
Digital Design
From email campaigns to socials, I design B2B and D2C touchpoints to spread brand awareness. Each campaign is curated to showcase the RP "Ready to Perform" brand, emphasizing the meticulous craftsmanship that makes their products a must-have for dancers.
